This is as true today as it was when john and james chivas began.
Whiskey chivas regal.
They have been pioneers in the blended scotch whisky category dominating the industry for over a century.
However in 1909 chivas regal 25 was released as the first premium scotch and it lead that category until prohibition came along and ruined everyone s fun for 13 years.
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The world s first luxury whisky.
Chivas regal ˈʃɪvəs is a blended scotch whisky produced by chivas brothers which is part of pernod ricard.
It was founded in 1786 with its home being in the strathisla distillery at keith moray in speyside scotland and is the oldest continuously operating highland distillery.
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The brand was established by brothers james and john chivas in aberdeen scotland.
Chivas regal is one of the most successful and widely known scotch brands throughout the world.
Blend your own whisky.
Chivas regal was also one of the first blended scotch whisky brands to introduce prestige and luxury into the art of whisky making by using the rarest and most carefully selected single malts to blend their whiskies.
Chivas regal 25 discover chivas regal 25.
Because blended is better in life and in scotch.
Chivas regal is a world famous scotch blend which was first made in the early 20th century by chivas brothers.
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